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JAGUAR HISTORY

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Jaguar Cars (/ˈæɡjuː.ər/ JAG-ew-ər), since December 2012 officially incorporated as Jaguar Land Rover Ltd, is a British multinational car manufacturer headquartered in Whitley, Coventry, England, owned by Jaguar Land Rover Automotive PLC, a subsidiary of Indian automaker Tata Motors.

Jaguar was founded as the Swallow Sidecar Company by Sir William Lyons in 1922, originally making motorcycle sidecars before developing passenger cars. The name was changed to Jaguar after World War II to avoid the unfavourable connotations of the SS initials. Sale to The British Motor Corporation followed in 1966, the resulting enlarged company now being renamed as British Motor Holdings (BMH), which in 1968 merged with Leyland Motor Corporation and became British Leyland, itself to be nationalised in 1975.

Jaguar was de-merged from British Leyland and was listed on the London Stock Exchange in 1984, becoming a constituent of the FTSE 100 Index until it was acquired by Ford in 1990. Jaguar has, in recent years, manufactured cars for the British Prime Minister, the most recent delivery being an XJ in May 2010.The company also holds royal warrants from Queen Elizabeth II and Prince Charles.

Jaguar cars today are designed in Jaguar Land Rover's engineering centres at the Whitley plant in Coventry and at their Gaydon site in Warwickshire, and are manufactured in Jaguar's Castle Bromwich assembly plant near Birmingham.

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